An article appearing in Information Week illustrates the perfect example of an old company leveraging new tricks to attract consumers: When the grand daddy of the blue jean, Levi Strauss, starts to make inroads in yet another century (the company invented blue jeans in 1873) it forces us to stand up and take notice of …
Monthly Archive: January 2012
Jan 15
The Top Nine Social Platforms
Andy Warhol said in 1968, “In the future, everyone will be famous for 15 minutes,” referring to a more fast-paced, integrated world of media publicity sound bites. Mr. Warhol was, in fact, off the mark, probably by about 13 minutes. In 2012, it’s roughly two minutes of fame – that’s how long it will take …