Monthly Archive: April 2012

Apr 24

5 Techniques to Get People to Follow You Back on Twitter

Building Long Lasting Business Relationships

Twitter is nothing more than an online relationship building platform. While some have turned it into the place they tell their life story and every action throughout the day – that type of use is not the reason Twitter was developed. It never fails when I give a presentation someone will say to me “I don’t want …

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Apr 19

3 Criteria to Choose Your Network of Followers

follow me on twitter

Often I am asked, how do I get people to follow me? It seems that people are confused as to the concept of Twitter and how you choose who to follow and how you get them to follow you back. Choosing people to follow is typically the easy part, it requires time, focus and research. Learning how …

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Apr 13

Rumor Has It: Twitter Might Up Its Game

Twitter Logo with Bird

After conquering the universe of 140 characters or less, the brains behind Twitter might have something else up their sleeve; an expansion of sorts that will help brands strengthen their presence on the social media site and attract more advertising dollars. David Clarke wrote in a Mashable blog last week. Clarke, CEO and co-founder of …

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Apr 05

Social Media: Gauging the New ROI

Social Media ROI

It used to be people talked about your business verbally. In a physical space. Around someone’s kitchen table or at the water cooler or the downtown coffee shop. Today, word of mouth is more like word of …. word. We’re putting down in words, in a social media format, what we used to convey verbally. …

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